AC Milan Boosts Global Fan Engagement Through Strategic Sports Betting Partnerships

The Italian football club, AC Milan, is striving to expand its supporter base in Turkey and throughout Asia by collaborating with two prominent figures in the sports wagering industry.

To engage Turkish enthusiasts, AC Milan has established a partnership with SekaBet, a leading entity in the region’s betting and gaming landscape. This collaboration commences in the 2024/25 season and guarantees Turkish supporters unique material, rewards, and encounters.

In the Asian market, AC Milan is joining hands with Leyu Sports, another significant name in sports betting. This alliance centers around generating captivating sports and entertainment content to genuinely resonate with Asian fans and elevate AC Milan’s visibility within the region.

Maikel Oettle, AC Milan’s Chief Commercial Officer, conveyed enthusiasm about engaging with the vast Rossoneri following in Turkey, exceeding 15 million. Andreas Zimmerman, Chief Executive Officer of Sekabet, emphasized how football transcends mere sport, representing a way of life, and Sekabet is dedicated to providing fans with something genuinely extraordinary.

Were dedicated to providing our customers with exceptional value through unbeatable opportunities. Joining forces with an iconic institution like AC Milan, renowned for its devoted supporters and illustrious past, demonstrates our unwavering pursuit of excellence. This collaboration promises to be a revolutionary experience for enthusiasts globally!

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