Danish Gaming Authority Launches Research on Gambling and Online Games

The Danish Gaming Authority, collaborating with the Danish National Center for Social Research and Analysis, is initiating a new research project to examine how young individuals engage with gambling.

This endeavor, a component of Denmark’s strategy to address problematic gambling, will delve into the relationship between gambling and the computer gaming habits of young people.

The study will concentrate on online games, particularly investigating how children and adolescents are exposed to gambling-related elements within these games.

Researchers will analyze how game mechanics influence the gaming experience and whether this exposure affects the daily lives of young people. The study will also scrutinize the paid aspects of online games, such as purchasing loot boxes or in-game items, and how this impacts gameplay.

The Danish Gaming Authority, in collaboration with VIVE, is planning to conduct interviews with adolescents and young adults aged 13 to 25. The focus will be on individuals who have encountered significant difficulties with video games or gambling.

The project is anticipated to be completed by the spring of 2021. The Danish Gaming Authority and VIVE intend to compile a report summarizing their findings and publish academic papers.

This marks the third major initiative announced this week by the Danish Gaming Authority. They have also implemented modifications to their regulations governing online gambling enterprises. These changes mandate that companies verify whether individuals have opted out of receiving communications before sending notifications. Additionally, they have introduced a new classification for virtual games.

The Danish Gaming Authority has further advised gambling companies to prepare for adjustments to the nation’s national identification system. A new system, known as MitID, will replace NemID in the coming year.

The launch of MitID is scheduled for May 2021. It will supplant NemID, which is widely utilized by Danish citizens for accessing bank accounts, communicating with government agencies, and verifying their identities for online services, including gambling.

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